AIGA GAIN SOCIAL VALUE WELCOME SEQUENCE
This is the opening title sequence for the AIGA GAIN Design for Social Value Conference. The conference theme was about how design can be used to further social issues. We deconstructed the iconic brand system Brian Singer developed for the conference, and collaged them to create ‘Social Value Collages’. The collages are loosely based on themes of Energy and the Environment, Human Rights, Humanitarian Aid, and Sustainable Development. In addition to the opening sequence, over 40 unique slides and sequences were created for the conference. Jones Street Station was gracious in providing their track “High Above the Traffic of Cities”, which hits all the emotional notes in this sequence.